Volkswagen’s Electrifying Move: Scout’s Revival with a 4.5 Billion Euro Order

November 27, 2023 – Volkswagen has embarked on a strategic collaboration with fellow automotive manufacturers to spearhead the revival of Scout through the introduction of electric vehicles in the European market.

According to local media reports from Kleine Zeitung in Graz, Austria, Volkswagen has secured an order valued at approximately 450 million euros (about 3.515 billion Chinese yuan). The renowned Magna Steyr facility in Graz is slated to lead the development of two electric models under the Volkswagen Scout brand, encompassing an electric pickup truck and an SUV. These vehicles are anticipated to debut in the United States in early 2027, with mass production scheduled to commence by the end of 2026.

Insiders reveal that the ongoing development efforts are currently distributed between Graz and the United States. Magna, predominantly known for producing off-road vehicles, including the Mercedes-Benz G-Class at its Graz plant, considers this order to be its most substantial development contract to date.

In a Scout press conference held in May of last year, Volkswagen declared its intention to establish an independent entity, Scout Motors, dedicated to the “design, engineering, and manufacturing of pickup trucks and off-road SUVs.” The company has since confirmed that the electric SUV, a key component of this venture, is expected to be priced around $40,000 (approximately 286,000 Chinese yuan).

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