Apple Ditches MicroLED Development for Apple Watch Amid Cost and Design Hurdles

March 26, 2024 – Recent reports from renowned tipster Mark Gurman indicate that Apple has made the decision to abandon the development of MicroLED screens for the Apple Watch, despite continued considerations for applying the technology to other future products.

The primary reasons behind this move are reportedly the exorbitant costs and complex design challenges associated with the MicroLED technology. Apple had previously invested billions of dollars in researching and developing these displays, with plans to debut them in the Apple Watch Ultra lineup.

However, as the project progressed, it became apparent that the R&D and production costs of MicroLED screens far exceeded initial expectations, while the design complexities proved to be too great a hurdle for the company to overcome. After careful consideration, Apple has decided to discontinue the project.

In response to this development, Apple intends to reorganize its MicroLED development team, which is primarily based in the US and Asia. While a select few members will have the opportunity to transition to other departments within the company, the majority of the team may face layoffs.

While this news is undoubtedly disheartening for the affected employees, Apple has provided opportunities for them to seek other positions within the company. Those who are unable to secure suitable roles will be offered severance packages.

Interestingly, Apple’s decision to scrap the MicroLED screen project comes almost simultaneously with its reported termination of the autonomous vehicle project, both of which have succumbed to technical challenges and cost issues.

Despite these setbacks, Apple remains committed to innovation and is actively exploring new technologies and product directions. The company is known for its resilience in the face of adversity and its ability to pivot when necessary, suggesting that its future may still hold exciting new developments.

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