January 09, 2024 – Apple has recently sent out invitations to various media outlets and guests, announcing an upcoming event at the Apple Store on Friday, February 2, at 8 a.m. local time in the United States. The highly anticipated occasion will showcase the company’s Vision Pro headset.
The invitation-only event, promoted via email, is primarily targeted at members of the press, industry experts, influencers, and select customers. The demonstration is set to span from Friday through the weekend.
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In a related announcement yesterday, Apple revealed that pre-orders for the Vision Pro mixed reality headset will commence on Friday, January 19. The official launch and sale of the device will take place on February 2, both in-store at all U.S. Apple Store retail locations and online via the Apple website.
First unveiled at Apple’s Worldwide Developers Conference last June, the Vision Pro headset carries a price tag of $3,499 (currently equivalent to approximately ¥25,053).
Boasting a 4K resolution for each eye, the Vision Pro allows users to switch between Augmented Reality (AR) and Virtual Reality (VR) experiences using a dial located on the side of the headset.
Powered by Apple’s proprietary dual-chip technology, comprising the M2 chip and the new R1 chip dedicated to processing data from the built-in sensors, cameras, and microphones, the headset offers a hands-free experience thanks to its eye, head, and hand tracking capabilities.
Pricing for the Vision Pro starts at 3,499forthe256GBstorageversion.Additionally,Applehasprovideddetailsonthecostofprescriptionlenses:Zeissopticallensesforreadingglassesarepricedat99, while Zeiss optical lenses for prescription glasses cost $149.
According to Apple, the Vision Pro will come standard with two headband options: the Solo Knit Band and the Dual Loop Band.
Included in the Vision Pro’s packaging are a light seal cover, two different types of light seal inserts, a front cover for the device, a polishing cloth, a battery, a USB-C charging cable, and a USB-C power adapter.