August 30, 2025 – The Munich Motor Show is set to kick off on September 9, and German automakers, playing on their home turf, are poised to steal the spotlight. According to a report by Carscoops today, Audi is gearing up to make a big splash at the event by unveiling a brand-new sports car concept.
To build up the hype, Audi has already dropped two teaser videos on social media. The first clip takes a nostalgic turn, highlighting the iconic TT with the caption: “Yesterday’s legend is tomorrow’s blueprint.” The screen then transitions to showcase classic racing cars and the Avus concept vehicle, though the new model remains tantalizingly out of sight. In the same video, Audi emphasized its long-standing tradition of pushing boundaries over the past century, driving the entire automotive industry forward with an insatiable desire for progress.
The second teaser pays homage to the “Auto Union” C and D type racing cars, affectionately known as the “Silver Arrows.” These legendary machines stood out not only for their lightweight aluminum bodies and mid-mounted engines but also for their performance that was far ahead of its time.
Audi CEO Gernot Döllner revealed that the upcoming concept car, dubbed the “TT Moment 2.0,” will be powered purely by electricity and will occupy a niche between the TT and the R8 in terms of positioning. Early teaser images suggest that the new vehicle will be more compact than the A5 Coupe and Convertible models.
Speculation is rife that the car could share its underpinnings with the Porsche 718 EV, especially since spy photographers caught a test mule as early as April, indicating that Audi is well on its way to developing a production-ready version.
Carscoops expects more details about this exciting new concept to emerge in the lead-up to its official debut next month.
Note: The original Audi TT was launched in 1998 and went through three generations over its 25-year production run, selling over 650,000 units worldwide. The series was discontinued in November 2023 without a direct successor.
