Meta Revamps AI Training in the UK: Public Posts to Fuel Data Collection Next Week

September 14, 2024 – Meta, the tech giant, unveiled on September 13th its revitalized AI training initiative, committing to a responsible and transparent approach. This endeavor entails leveraging public posts from British users on Facebook and Instagram to refine its AI capabilities.

In response to regulatory directives, Meta has introduced a revamped “opt-out” mechanism, enhancing data transparency for its users. The company asserts that this move is aimed at further optimizing its generative AI, enabling it to better “mirror British culture, history, and idioms.” However, the precise nature of the latest data collection differentiations remains somewhat nebulous.

Starting next week, Meta plans to notify British users within its applications, elucidating the measures it is undertaking. Subsequently, the company intends to commence training its AI using public content within the coming months.

It’s worth noting that this announcement comes three months after Meta suspended its initial plan due to regulatory pressures in the UK. The Information Commissioner’s Office (ICO) expressed concerns that Meta’s use of British user data to train its generative AI algorithms could pose a threat to user privacy.

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