Ford CEO Farley: Aspiring for Full – Category Coverage, Yet Outmatched in Cost Control by Japanese and Korean Rivals

December 27, 2025 – Ford is quietly undergoing a profound strategic transformation, as reported by Carscoops today. In addition to making significant adjustments to its electrification plans, the automaker is also abandoning its long – held strategy of focusing on small, mass – market vehicles. Currently, Ford is shifting its focus to what it calls…

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Ford CEO Sees Bright Future for Range-Extending Vehicles, Catering to Americans’ Love for Big Cars

February 6, 2025 – Jim Farley, CEO of Ford, stated in a financial earnings call on Wednesday that range-extending electric vehicles (REEVs) will play a crucial role in the American automotive market. His reasoning is straightforward: “Americans love big cars, especially big pickups.” REEVs, which primarily use electric motors for propulsion but also carry a…

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