Turning the Tide: Tesla’s Video Advertising Strategy Hits YouTube, Focusing on Safety Excellence

November 17, 2023 – Tesla has ventured into the realm of video advertising, debuting its first-ever promotional clip on YouTube, a commercial that prominently highlights the safety performance of its vehicles. Earlier this year, Tesla’s CEO Elon Musk made a strategic shift, departing from the long-standing philosophy of refraining from advertising and instead investing in…

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Jim Rowan: Volvo Stands Firm on User Freedom Amid CarPlay Shift

November 15, 2023 – Volvo’s CEO, Jim Rowan, recently discussed General Motors’ decision to abandon CarPlay in an interview with The Verge. Rowan emphasized Volvo’s commitment to not restrict consumers, providing them the freedom to choose their in-car entertainment system. Customers can opt for Volvo’s in-house system, Apple CarPlay, or Google’s Android Auto based on…

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Musk’s Pledge: Tesla’s FSD V12 Training Progressing Well, Experience Available in Two Weeks

November 13, 2023 –In a recent interaction on Twitter, a user queried Elon Musk about the anticipated trial availability of Tesla’s Full Self-Driving (FSD) Version 12. Musk responded with a timeframe, stating, “About 2 weeks.” This isn’t the first time Musk has addressed inquiries on this matter. However, his previous responses remained ambiguous, asserting that…

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Founding Grounds: Hyundai Group Launches Ambitious Project at Joo-Young Chung’s Inaugural Site

November 13, 2023 – Hyundai Motor Company announced today the establishment of a state-of-the-art electric vehicle (EV) manufacturing plant in Ulsan, commemorated with a groundbreaking ceremony. Significantly, over 50 years ago, the founder and inaugural chairman of the Hyundai Group, Joo-Young Chung, laid the foundation for the company’s initial major production facility at this very…

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Ford Appoints Former Samsung SDI Executive to Lead EV Battery Development

November 07, 2023 – According to TheElec, the American automotive giant, Ford, has made a significant move in the electric vehicle (EV) industry by hiring former Samsung SDI Vice President Kim Seung-Hoon to lead their electric vehicle battery development efforts. Sources within the company have revealed that Kim Seung-Hoon has been appointed as Ford’s Chief…

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Breaking Records: Porsche’s Mission X Concept at Import Expo on the 900V Architecture

November 06, 2023 – The 6th China International Import Expo, which opened yesterday, witnessed the Asian debut of Porsche’s latest all-electric concept supercar, the Mission X. According to Porsche’s official projections, if the vehicle goes into production, it is set to become the fastest road car on the Nürburgring Nordschleife circuit. This vehicle previously made…

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